email analytics
Email Like a Pro
10 Email Marketing KPIs and Email Metrics You Should Be Tracking (and How to Improve Them)
Many marketers, business owners, or freelancers sending newsletters, cold emails, or other promotional messages hear about the need to track email marketing KPIs or email metrics. However, it can quickly become confusing to determine which ones are the most important to track to improve the effectiveness of your email marketing campaigns. In this article, we’ll
Email Like a Pro
Why You Should Perform Gmail Analytics and The Best Ways to Do It
You most likely use Gmail for personal and work-related email needs. After all, it is one of the most popular email services used in the world. But unless you focus on Gmail email analytics, you won’t get the most out of Gmail or be able to improve your emailing workflow. In this article, you’ll learn
Email Like a Pro
Email Reporting Fundamentals: Supercharge Your Campaign Insights
41% of marketers say email is their most effective channel, so you should consider implementing email marketing if you’re thinking of ways to reach your target audience and boost your sales and bottom line. However, succeeding with email marketing requires monitoring your efforts and refining your strategies accordingly. This is where email reporting comes in!
Email Like a Pro
Email Insights: How to Use Data to Improve Email Marketing ROI
Have you heard the term “email insights” but aren’t sure what it means or how it’ll help you optimize your marketing efforts? Marketers, business owners, freelancers, and more can benefit from having the right data about their email performance and productivity. In this article, we’ll review: By the end, you’ll thoroughly understand how and when
Email Like a Pro
Gmail Stats: Get Your Email Stats and Insights on Gmail
According to Statista, 68% of US and UK employees continue to use email daily as a preferred method of office communication. Alongside the rise of remote and hybrid work arrangements, it’s unlikely that email usage will decrease anytime soon. Twenty years since its inception in 2004, email provider Gmail is estimated to have over 1.8