Email Like a Pro
Learn how to use email like a professional. You’ll find tools, resources, and templates that make your email campaigns effective and engaging.
Email Like a Pro
Email Insights: How to Use Data to Improve Email Marketing ROI
Have you heard the term “email insights” but aren’t sure what it means or how it’ll help you optimize your marketing efforts? Marketers, business owners, freelancers, and more can benefit from having the right data about their email performance and productivity. In this article, we’ll review: By the end, you’ll thoroughly understand how and when
Email Like a Pro
How Real-Time Email Notifications Can Boost Your Productivity
The average professional spends 28% of the workday attending to emails. With so much time spent in the inbox each workday, one of the best ways to gain visibility on work-related activities and increase productivity is through real-time email notifications. Real-time notifications are emails delivered to your inbox, alerting you about specific events as they
Email Like a Pro
Is Email Tracking Legal and Safe? All Your Security Questions Answered
Before email tracking technology, email marketers would send emails and wait for a response, not even knowing whether recipients had opened and read them. Email tracking changed all that! Now, you can track sent emails to know when recipients read them and click in-email links. And that helps you send more effective follow-ups. However, an
Email Like a Pro
2024 Google Sender Guidelines Update: Key Changes and Best Practices
It’s no secret that Google is committed to making Gmail a safe email platform. To reaffirm this commitment, Google updated its Email Sender Guidelines for 2024. The announcement of the 2024 Google Sender Guideline update panicked many in the email marketing world. The new guidelines are obviously intended to make inboxes safer and less spammy
Email Like a Pro
How to Set Up Effective Gmail Follow-Up Reminders: A Complete Walkthrough
Business success requires following up on important email conversations—both incoming and outgoing. For example, if you send a proposal to a client, you need to email them to find out what they think about it. Also, if a client sends a request, you need to email back with the necessary information. Email reminders ensure you
Email Like a Pro
What is a Batch Email? (+10 Key Steps to Send Them Effectively)
Are you trying to send a mass email in Gmail but want to ensure your messages don’t appear spammy? A batch email campaign is a great solution to ensure you remain under Gmail’s daily sending limits and adhere to email marketing best practices for bulk messages. In this article, we’ll review: By the end, you’ll
Email Like a Pro
How to Schedule an Email in Gmail: A Step-by-Step Guide
One secret of successful email marketing is sending emails at the right time—a time when emails are more likely to be opened and will be more impactful. However, you may not have the time to create your emails at this “right time.” This is where email scheduling comes in! It allows you to create your
Email Like a Pro
Bulk Email Best Practices: 19 Tips for Effective Email Campaigns
Effective email marketing is essential regardless of your business’s industry. When executed correctly, email campaigns can boost engagement, convert prospects, drive sales, increase website traffic, and more. But how do you ensure your marketing campaigns are compelling and engaging? While crafting an effective campaign may seem challenging, achieving it is not impossible. In this guide,
Email Like a Pro
The Dangers of Sending BCC Emails: Data Breaches and How To Avoid Them
Did you know that sending bulk BCC emails makes you and others vulnerable to data breaches? Various global advisory bodies have been vocal about the dangers of human error in emailing. In August 2023, The Information Commissioner’s Office (ICO) issued a warning, explaining the pitfalls of BCC emails. Although ICO operates in the UK, email
Email Like a Pro
Email Productivity: How to Improve Your Mindset (and 7 Strategies to Start Now)
Managing emails is an essential skill in modern workplaces, with more services being delivered digitally and an increasing number of remote workplaces. Therefore, email helps facilitate communications between customers, clients, and co-workers no matter where you are. However, with all the messages you have to send and manage, from status reports to answering questions, it’s
Email Like a Pro
Cold Leads: What They Are and How to Convert Them
You’re trying to grow your business and heard about cold leads. What are cold leads, and how do you convert them into paying customers? We’ll cover everything you should know in this article, including methods to generate new leads, best practices, and tools that can help you optimize for success. Cold, Warm, and Hot Leads:
Email Like a Pro
The Best Email Trackers and CRMs for Gmail and Outlook (2024)
Email marketing is one of the most effective ways to generate quality leads without breaking the bank, but how do you ensure that you’re making the most out of your efforts? In this article, we’re taking an in-depth look at some of the best email tracking software in the market today to help you hit